Is This Progress?

Hello. Tomorrow the Fedex Cup finale, the Tour Championship, begins.
Is there more buzz than previous years? Absolutely. And much of it is for good reasons. Tiger Woods, Phil Mickelson and Steve Stricker all have a realistic chance to win the Fedex Cup. Rory Sabbatini and KJ Choi have an outside chance. Those are big names, and a marketer's dream. Woods and Stricker will play together for the 3rd time in 5 rounds.
But not everything is rosy. People have been critical of Woods, Mickelson and Ernie Els for missing playoff events. East Lake is in brutal condition. And only 5 players can win the Cup, as opposed to 30 in previous years who could win the Tour Championship.
The question everyone has on their minds is, will TV follow Phil and Tiger no matter what, even if they aren't contending this week? The answer is absolutely, because TV always follows Tiger and Phil no matter what they're shooting.
Will we care who wins the Tour Championship this week? Or will we care only about who wins the Fedex Cup, at the exclusion of the winner? And will the deferred money prize generate any interest? This weekend will hopefully answer those questions.

Regards,
Steve